Thursday, May 7, 2015

Do You Work Your Art?

Interview by Debbie at Work Your Art

I had the pleasure of being interviewed by Debbie for a featured post on her website called Work Your Art.  It was a wonderful experience.
Debbie had a lot of good questions for me that required me to really focus on my business of selling workplace fashion ids.  You can read the full interview in her article "A conversation with LeAllyson Meyer from Colorado, USA."

What Do You Do to Work Your Art?

There are so many ways to work your art to get it noticed by those who are interested in what you have to offer.  The opportunities to sell online abound these days.  There are so many options, it is difficult to choose a path and settle on it.
Here are some ways to work your art.
  • Sell it at craft shows
  • Sell it at galleries and boutiques
  • Sell it online through a marketplace such as Etsy, Zibbet or Amazon
  • Sell it through your own website hosted by an online venue that provides templates, selling tools and support such as Shopify, Big Commerce or Volusion.
  • Sell it through your own website on Wordpress or Blogspot by choosing a theme or plug-in that supports e-commerce.
  • Send out emails to people who sign up to receive notice of your sales and new products
  • Set up a shop on Facebook
  • Run Facebook ads
  • Regularly post on social media such as Twitter, Pinterest, Facebook and Google+.
  • Focus on obtaining exposure through magazines, blogs and other media
I certainly cannot find time to do all of these things.  Some fit my style better than others.

From all I know and read, the key to success with any of this is consistency.  I personally am consistent on my Etsy site and my Plum Beadacious website.  I am achieving results and growth there.  But I am not consistent in blogging, email newsletters, and social media.  I need to improve.

Education Lights a Fire

I have found that educating myself on new techniques, improvements I can make and e-commerce business really lights my fire.  I attended two days of webinars presented by Creative Live on Monday and Tuesday of this week.  These full day webinars were presented by Andreea Ayers of Launch,Grow,Joy.  The first day covered optimizing your website, and the second day covered Facebook marketing.  Both were excellent, and I took copious notes.

These webinars were free to me for those two days.  They are now available for a fee through Creative Live.  My point is there is so much free education available, it is amazing!  I have so many tasks to complete from the notes I took those two days, it could take the rest of this year to do all of them.

I know that paying a fee for some of the more in depth education would be worth it, but for now, I plan to take the best of what I obtain for free and apply it.  Later I can delve even deeper with paid education or consultants.

Outstanding People Who Educate on Selling Your Art

Debbie - of  Work Your Art
Andreea Ayers  of  Launch, Grow, Joy
Amy Porterfield  - Social Medial Strategist
James Wedmore - online Video Expert
Melanie Duncan - Pinterest Expert
Tara Gentile  - Business Coach

If you are marketing your artistic creations, let us know what you like to do.  What works for you? Let's start a conversation.

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